Earth Is Now Our Only Shareholder
The words of founder of Patagonia, Yvon Chouinard, who has donated the outdoor clothing company and its future profits to fighting climate change and improve conservation. Ownership of Patagonia – reportedly worth US$3b (AUD$4.6b) – will be transferred to the Patagonia Purpose Trust which will continue to operate the company and donate all future profit towards repairing and protecting the planet. The in-perpetuity donation has been estimated at US$100m (AUD$154m) annually.